As a niche software developer Optimal approached iDIS for expertise in B2B PR, social and lead generation.
Its award-winning utility monitoring software proven to save energy costs for public and private property operators needed an injection of marketing expertise to generate cut-through.
Case studies, social and PR followed with a clear focus on evidence-based results and statistics.
This 3rd party endorsement was enhanced by topical press coverage and a synergy with iDIS web/SEO and creative vox pop video. Smart working for this client allowed a limited budget to work hard for every penny.
As a niche software developer Optimal approached iDIS for expertise in B2B PR, social and lead generation.
Its award-winning utility monitoring software proven to save energy costs for public and private property operators needed an injection of marketing expertise to generate cut-through.
Case studies, social and PR followed with a clear focus on evidence-based results and statistics.
This 3rd party endorsement was enhanced by topical press coverage and a synergy with iDIS web/SEO and creative vox pop video. Smart working for this client allowed a limited budget to work hard for every penny.